payperks

 

PayPerks is a rewards platform designed for the un and underbanked that will be the platform for marketing to and garnering insights from the third of Americans who live outside the ␣nancial mainstream.

The PayPerks rewards program – a suite of enterprise level products that promote adoption, usage and retention of open loop prepaid cards – serves as the cornerstone of the business model. The rewards program, which is distributed to cardholders through government, employer and traditional card marketing channels, enables PayPerks to aggregate a massive audience of unbanked users who regularly visit the PayPerks site to check their points balance, earn more points and see if theyʼve won a prize.

PayPerks was a winner of the Columbia Business School Lang Fund for Entrepreneurship.